Skip to content

The systems your business runs on, built beside you, piece by piece.

CRMs, automations, chat and phone assistants, dashboards, web apps and portals for small businesses.Priced on this page.

Where are you starting?

Six pieces. Take the ones you need.

Each one works on its own and fits with the others. Add the ones you want and we price them together.

Add the pieces your idea needs. We price them together at the end.

We suggest starting with a CRM and one automation. Add them, or pick your own.

Your customers in one place

Gmail, your Excel sheets and Google Calendar feed one CRM, set up with the stages and fields your business already uses.

Built before: the CRM this business runs on, with our pipeline, calls and calendar in one place. We built it for ourselves.

Also connects to Outlook, HubSpot, Xero, Slack, Google Sheets, Word, Shopify, Salesforce and 15 more.

Built before

The CRM this business runs on, with our pipeline, calls and calendar in one place. We built it for ourselves.

Also connects to Outlook, HubSpot, Xero, Slack, Google Sheets, Word, Shopify, Salesforce and 15 more.

Work that moves on its own

A form comes in after hours. It is checked, filed and answered, and your team gets an alert, without anyone retyping it.

Built before: Sign and Send, for a property agency. A six field intake form becomes a merged contract PDF and a signature request.

Built before

Sign and Send, for a property agency. A six field intake form becomes a merged contract PDF and a signature request.

Answered while they are still on your site

A visitor asks a question. The assistant answers from your own prices and policies, and their details land in your CRM.

Built before: Front Desk, for a clinic or service business. It answers the chat, qualifies the enquiry and books into a real calendar.

Built before

Front Desk, for a clinic or service business. It answers the chat, qualifies the enquiry and books into a real calendar.

Calls answered and visits booked

The phone agent picks up, asks what the caller needs, books a free time in your calendar and texts them the details.

Built before: Front Desk. On the phone it knows the price list and the hours, books the visit and texts the confirmation.

Built before

Front Desk. On the phone it knows the price list and the hours, books the visit and texts the confirmation.

The whole business on one screen

Numbers from your CRM, your calls and your workflows update the tiles on their own, so nobody rebuilds a report by hand.

Built before: Crew Ops, for a workforce of 100 plus. Rosters, certification expiries and timesheets from three systems, in one dashboard that warns before a ticket lapses.

Built before

Crew Ops, for a workforce of 100 plus. Rosters, certification expiries and timesheets from three systems, in one dashboard that warns before a ticket lapses.

A login for your clients, or an app for your team

Clients sign in to see their documents, invoices and requests. Or your team gets one app in place of the spreadsheet everyone edits at once.

Built before: Appraise Assist, for a property franchise office. An agent types an address and gets the appraisal pack as an editable Word document.

Built before

Appraise Assist, for a property franchise office. An agent types an address and gets the appraisal pack as an editable Word document.

Your system

Every piece, working as one system. See what yours costs

The whole idea in 60 seconds

From a call answered at two in the morning to the exact price, before you talk to anyone.

The 60-second film, with English captions.

Talk to the thing before you talk to us

Live demos, with no sales call in front of them.

Five systems we have shipped once, and the one we run on

We built these as employees, inside a construction contractor and a property franchise office. The versions here were rebuilt from nothing.

  1. Ledger Pulse

    Construction contractor

    Progress claims and month end for a contractor: the claim drafts itself, variances flag before anyone signs, and the Excel and PDF pack downloads in one click.

    1. site data in
    2. claim draft
    3. variance flag
    4. approve
    5. export pack
  2. Crew Ops

    Workforce of 100 plus

    Rosters, certification expiries and timesheets from three systems never meant to talk, in one dashboard that warns before a ticket lapses.

    1. HR export
    2. roster sync
    3. expiry watch
    4. role view
  3. Appraise Assist

    Property franchise office

    An agent types an address and gets the appraisal pack, drafted from comparable sales and office templates as an editable Word document.

    1. address in
    2. comparables
    3. draft pack
    4. render .docx
  4. Sign and Send

    Property agency

    A six field intake form becomes a merged contract PDF and an e-signature request. Nobody re-types a name, a date or an address.

    1. intake form
    2. merge fields
    3. PDF
    4. signature request
    5. status
  5. Front Desk

    Clinic or service business

    Answers the phone and the chat, qualifies the enquiry, books into a real calendar, quotes from a real price list and texts the confirmation. Try it above.

    1. call or chat
    2. qualify
    3. book
    4. quote card
    5. SMS confirm

Rebuilt concepts of systems we designed and shipped in-house for previous employers. Names, data, and code are new. Details on a call.

  1. The CRM we run on

    Our own

    Our pipeline, calls, calendar and client rooms in one place. We built it for ourselves and use it every day.

    1. enquiry in
    2. call
    3. book
    4. room
    5. quote

The price is next.

Your system, priced to the dollar

Pick what you want to happen. Your system and its exact price build beside the steps.

After you lock the price

Every step from the price you lock to the day the system is yours.

  1. Price it yourself

    about2minutes

    Exact US dollar total and payment schedule, no form first.

  2. Sign up with the quote attached

    14days at that price

    Your quote carries into your portal as it stands.

  3. Kickoff call

    within2business days

    The people who will build it are on the call.

  4. Deposit

    50%to start

    On projects up to $10,000, with milestones above that.

  5. We build, you watch

    in your portal

    Progress and decisions sit there, not in email threads.

  6. Sign off and handover

    the work is yours

    Pay the balance and the code, the data and the accounts are yours that day.

The awkward questions, answered in advance

Money

How do I pay, and in what currency?

Prices are set in US dollars and the US dollar figure is the one in the contract. The calculator also shows a dated estimate in your local currency so you know roughly what will land on your card. For now we invoice through Payoneer payment requests: you get a link and pay by card or bank transfer.

Link to this answer
What is the payment schedule?

50% before we start and 50% on sign off, for projects up to $10,000. Above that the work splits into milestones. Either way the full schedule with dates and amounts is on the quote before you sign anything.

Share of the total, by when it is paid
  • Up to $10,000

    1. 50%
    2. 50%
    • On signing 50%
    • On completion 50%
  • $10,000 to $25,000

    1. 40%
    2. 30%
    3. 30%
    • On signing 40%
    • At the mid-project milestone 30%
    • On completion 30%
  • Above $25,000

    1. 30%
    2. 30%
    3. 40%
    • On signing 30%
    • At milestone 1 30%
    • On completion 40%
Link to this answer
What do I pay each month?

Each product has its own monthly plan, shown in the calculator before you lock a price. Phone and WhatsApp assistants need one, because we watch the accounts that keep them answering. For everything else it is optional. Plans start the month after you sign off the finished build. Hosting is separate: you choose whose accounts it runs in.

Link to this answer
Do my clients count as users?

No. Clients who log in to your portal are their own audience, not one of your team's kinds of user, and there is no fee per person who logs in. The calculator asks how many will log in, so very large numbers get a short scoping call.

Link to this answer

Ownership and hosting

Where does it run, and who pays for hosting?

You choose in the calculator. With Your accounts, we set everything up in hosting and database accounts in your name and the providers bill you directly, at their price. With We manage it, we hold the accounts for your business only and add the hosting to our invoice at the providers' price plus 25%. The calculator shows a monthly estimate from the providers' published prices.

Your accounts

  1. Providers
  2. You

At the providers' price

We manage it

  1. Providers
  2. Us
  3. You

The providers' price plus 25%

Link to this answer
Who owns the code and the data?

You do. On final payment the code, the data and the accounts it runs in are yours. If you chose Your accounts, the project lives in accounts in your business's name from the first day. If you chose We manage it, we move the accounts into your name at handover or whenever you ask. Until final payment we hold the licence to the code, which is the only lever we have if an invoice goes unpaid. We keep the general patterns we wrote, never your data.

  1. Day one

    With Your accounts, it runs in accounts in your name

  2. Final payment

    The code, the data and the accounts are yours

Link to this answer
Do I have to stop using the tools I have?

No. Gmail, Outlook, Google Sheets, Excel, Google Calendar, Calendly and WhatsApp alerts connect at no extra cost. Anything else, such as QuickBooks, Xero, HubSpot, Shopify or Stripe, is $1,000 per connection, and the calculator shows which is which as you tap.

Link to this answer

Working together

What hours do you work, and does that break my week?

We work Monday to Friday, 09:00 to 18:00 in Manila, which is UTC+8. That covers most of the Australian and Singapore business day, the early morning in the UK, and the evening before in the US. The booking page shows every slot converted to your timezone, so you never do the arithmetic yourself.

Link to this answer
What happens if you miss the deadline?

The date on your quote is the date. If we miss it and it is our doing, the rush uplift you paid is refunded in full and you can cancel, paying only for work you have already accepted. If the delay is because we are waiting on access or a decision from you, the clock pauses and we tell you the day it pauses, in writing.

Link to this answer
How many revisions do I get?

You get 2 rounds included. Rounds 3 to 5 are priced in the calculator before you buy, so there is no awkward conversation later. We do not sell round 6. At that point the scope was wrong, and we re-scope it with you instead of billing you again.

  • 2 included
  • Rounds 3 to 5: priced before you buy
  • Round 6: we re-scope instead
Link to this answer

The demos

Are the demos on this page real?

Yes. The chat agent, the phone call and the automation run on the same engines we install for clients, pointed at a test account with made-up data, not a real client's. The five concept apps are rebuilds of systems we shipped in-house, not client work. Names, data and code are new.

Link to this answer

If yours is not here, ask us in the chat or send it to hello@iautomatedev.com.

An example system: a CRM, an automation, a chat assistant and a phone agent.

Start with the piece you need most

Lock a quote and the price is held for 14 days.

You own the code and the data from handover.

Price your build